BTFLY is a new generation of decentralised social media — built around you, not around engagement metrics. Own your data. Own your community.
Join early adopters already waiting
Why BTFLY
No single company owns BTFLY. Built on open protocols so your account and content live outside any one server's control.
Your data belongs to you. No surveillance advertising, no data brokering, no shadow profiles. Privacy is built in, not bolted on.
Connect across the open social web. BTFLY talks to the broader fediverse so you're never locked into one platform or walled garden.
See what you choose to see — in chronological order. No black-box ranking designed to maximise your time on screen.
Create and moderate your own spaces with rules that reflect your community's values — not a corporation's Terms of Service.
No bloated tracking scripts or ad infrastructure. BTFLY is lean, fast, and designed to work well on any device or connection.
Our Mission
"Social media should serve people — not the other way around."
BTFLY is in active development. Join the waitlist and help shape what social media becomes next.